Making Rosé Is A Lot Harder Than It Looks, Forbes

Forbes
May 23, 2019

Tis the season!

Summer, that is, which “officially” kicks off this weekend in the US with the annual recognition of Memorial Day. Everywhere we look, we’re inundated with seasonal busy-ness, like end-of-school programs, wedding invitations, graduation celebrations, and final arrangements for summer camps and travel itineraries.

This seasonal frenzy is unavoidable. It’s (mostly) a lot of fun. It’s hyper-social. And it sets an upbeat tone for the long sunny hours of the days ahead.

So let me ask you. What’s the wine world’s equivalent of this amped up seasonal craziness? Unavoidable, fun, social, upbeat tone…?

You guessed it.

Rosé.